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Sales Automation

WhatsApp Sales

Run catalog browsing, order capture, and payment links over WhatsApp Business API.

Automation overview

What this automation does

This automation starts when inbound WhatsApp message to Twilio business number. It shopify browse catalog and paymob send payment link, then order confirmation syncs to Shopify with WhatsApp thread ID.

Trigger
Inbound WhatsApp message to Twilio business number
Main actions
Shopify browse catalog → Paymob send payment link
Final outcome
Order confirmation syncs to Shopify with WhatsApp thread ID
Execution time
30–90 seconds
Apps used
3 integrations
AI-powered
No
Difficulty
Beginner
Beginner
Workflow diagram

End-to-end scenario flow

Read-only visualization of how data moves from trigger to final result.

Trigger
WhatsApp
Inbound customer message
Step 1
Shopify
Browse catalog
Step 2
Paymob
Send payment link
Result
Shopify
Confirm order
Step-by-step

How each step runs

  1. 1
    WhatsAppTrigger
    Inbound customer message

    Customer WhatsApp message to Twilio business number

  2. 2
    Shopify
    Browse catalog

    Keyword navigation through Shopify product catalog

  3. 3
    Paymob
    Send payment link

    Paymob or Stripe payment link on checkout keyword

  4. 4
    Shopify
    Confirm order

    Order confirmation syncs to Shopify with WhatsApp thread ID

Apps used

Connected applications

WhatsApp

Process via WhatsApp

Shopify

Confirmation

Paymob

Confirmation

Summary

Automation summary

Trigger
Inbound WhatsApp message to Twilio business number
Inputs
Inbound WhatsApp message to Twilio business number, Business Name, Notification Email, Timezone
Outputs
Order confirmation syncs to Shopify with WhatsApp thread ID, Shopify browse catalog, Paymob send payment link
Business goal
Automate whatsapp sales end-to-end with accurate app routing.
Execution frequency
Real-time on event
Estimated runtime
30–90 seconds
Error handling
Failed steps retry up to 3 times with exponential backoff; persistent failures notify your configured channel and log to the run history.
Dependencies
WhatsApp, Shopify, Twilio
Benefits

Why use this automation?

Save ~2 hours/week

Remove repetitive steps from WhatsApp Sales so your team focuses on high-value work.

Reduce manual work

Connected apps sync data automatically instead of copy-paste between dashboards.

Prevent human errors

Standardized logic runs the same way every time, with retries on failure.

Requirements

What you need to get started

Required apps

  • WhatsApp
  • Shopify
  • Twilio

Required accounts

  • Active WhatsApp workspace with API access
  • Active Shopify workspace with API access
  • Active Twilio workspace with API access
  • Shata Automation workspace (free tier supported)

Required API keys

  • OAuth tokens for each connected integration

Permissions

  • Read access on trigger sources (forms, sheets, webhooks, or CRM objects)
  • Write access on destination apps (email, chat, CRM, or storage)

Estimated setup time

  • 10 min including app authorization and test run
  • Difficulty: Beginner

Optional apps

  • Stripe (optional)
  • Paymob (optional)

Automation runtime

Activate this template

PreviewSome steps run in preview until their integrations go live.

Connect required apps via OAuth or API keys. Credentials are encrypted server-side. Dev test runs mock external actions when connections are missing.

Draft
0%
Activation readiness

Est. setup time: ~7 min

Required connections

  • WhatsApp (Twilio)(required)
    PreviewWhatsApp (Twilio): workflow actions run in preview
    Missing
  • Shopify(required)
    PreviewShopify: workflow actions run in preview
    Missing
  • Missing connection: WhatsApp (Twilio)
  • Missing connection: Shopify
Manage all connections →View all installations →

Workflow summary

Trigger
Inbound WhatsApp message to Twilio business number
Steps
4 nodes
Required apps
2
Optional apps
1

Trigger

Manual trigger

Run workflows on demand via Test run or Live test. Activate to enable scheduled/webhook triggers on other templates.

Run history

No runs yet. Install the template and run a test, or activate to receive webhook/schedule runs.

FreeBeginnerPreview10 min setup4.72.3k installs · 27 reviews
Customize for My Business
Analytics

Template performance

41.6k
Views
2.3k
Installs
324
Favorites
4.7
Avg rating
5.6%
Conversion
10 min
Setup time
93%
Success rate
71
Trending score
Most used integrations
WhatsAppShopifypaymob

Customer WhatsApp message to business number triggers Twilio session—browse Shopify catalog by category keywords, view product cards with images, add to cart via numbered replies, receive Paymob or Stripe payment link on checkout keyword, and order confirmation syncs to Shopify with WhatsApp thread ID on order note for support context.

Some steps run in preview until their integrations go live.

Required apps
WhatsAppPreviewShopifyPreview
Optional apps
PaymobPreview
All integrations
WhatsAppShopifyPaymob
Workflow preview

How WhatsApp Sales runs

1
Trigger
Build menu navigation
2
Process
Rule engine
3
Action
whatsapp
4
Notify
Alert & log
WhatsappShopifyPaymob
Setup steps

Get started in 5 steps

  1. 1
    Connect WhatsApp commerce

    Twilio WhatsApp, Shopify catalog API, Paymob or Stripe payment links.

  2. 2
    Build menu navigation

    Keyword tree—SHOP, CART, PAY—with Arabic and English command aliases.

  3. 3
    Configure product cards

    Pull image, title, price, stock status; hide out-of-stock SKUs.

  4. 4
    Set payment flow

    Payment link expires 30 minutes; cart cleared on expiry.

  5. 5
    Test end-to-end order

    Sandbox WhatsApp → two items → pay → Shopify order with thread note.

Variables

Configurable settings

VariableTypeDefaultRequired
Business NametextYour BusinessYes
Notification EmailemailYes
TimezoneselectYes
Shopify Store DomaintextNo
FAQ

Frequently asked questions

24-hour window?

Template messages required outside session; cart reminder uses approved template.

Bulk orders?

Keyword BULK routes to human sales rep Slack handoff.

Delivery updates?

Pair with Order Tracking Bot workflow for post-purchase messages.

Multiple catalogs?

Branch by WhatsApp number mapped to different Shopify stores.

Get started

Customize WhatsApp Sales for your business

Our team can adapt this template to your exact workflow, apps, and brand requirements.